Barbara Lippert

Monday 02/04/2008

Barbara Lippert of Adweek analyzes clips of Super Bowl ads, which ones were successful and which failed, and agree that Budweiser and Coca-Cola were the most compelling.

People in this video: Barbara Lippert

Category: Business Sports Media
Other appearances: February 2008 November 1993

Super Bowl Advertising
Business, Sports, Media
Air Date 02/01/2008
Donny Deutsch and Stuart Elliott talk about why the Super Bowl is a critical advertising opportunity. 14:00
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Steve Sabol
Sports
Air Date 02/01/2008
Steve Sabol assesses the strengths and weakness of the Patriots and the Giants as they prepare to face off in Super Bowl XLII. 08:45
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Microsoft and Yahoo; Steven Sabol; Sally...
Business, Sports, Media
Air Date 02/01/2008
Journalists on Microsoft's Yahoo purchase offer; Steve Sabol on Super Bowl XLII; sportswriter Sally Jenkins on the big game; Super Bowl ads. 54:48
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Harold Ford, Jr.; Barbara Lippert; Stem...
Politics, Business, Sports, Media
Air Date 02/04/2008
Democratic Leadership Council chairman on promoting the party in the primaries. The critic on the year’s Super Bowl ads. On embryonic stem cell... 53:39
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Jeanine Poggi
Business, Sports, Art and design
Air Date 01/30/2015
Jeanine Poggi talks about a few Super Bowl ads and why companies are willing to spend $5 million for a 30-second spot. 07:48
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